AI TOOL PROFILE

Chartboost: In-App Monetization Platform

Chartboost helps mobile app publishers and developers monetize their audiences through programmatic advertising. It supports real time bidding and provides access to multiple demand sources via a single SDK.

Pricing

Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.

At a glance

Best for
Mobile App Publishers, App Developers, Mobile Game Publishers
Key use cases
App Monetization, Programmatic Demand Access, Ad Format Diversification
Visit chartboostchartboost software interface screenshot

How AI is used

Chartboost is a programmatic advertising platform that helps mobile app developers and publishers generate revenue from their user base. It connects app owners with marketers using various ad formats, including video, rewarded, interstitial, and banner ads.

The platform is designed for mobile app publishers, game developers, and agencies. It supports in-app bidding across most major mediation partners, which allows demand sources to compete in real time for ad space.

Users can access over 110 demand sources through a single SDK integration, which may reduce the manual work required to diversify ad budgets. The platform also provides reporting on metrics such as eCPM, fill rates, and auction data.

Buyers should confirm how the platform's real time bidding fits into their specific mediation setup and review the reporting metrics to ensure they align with their internal revenue tracking needs.

Key Features

  • Real Time Bidding

    Supports in-app bidding across major mediation partners to increase competition for ad inventory.

  • Single SDK Integration

    Provides access to over 110 demand sources through one software development kit.

  • Multiple Ad Formats

    Supports the use of video, rewarded, interstitial, and banner advertisements.

  • Reporting Metrics

    Provides data on ad requests, impressions, eCPM, fill rates, and auction metrics.

  • Programmatic Marketplace

    Utilizes LoopMe’s Intelligent Marketplace AI to support the programmatic advertising ecosystem.

Use Cases

  • App Monetization

    Developers can serve ad experiences to their audiences to generate revenue.

  • Programmatic Demand Access

    Publishers can use the platform to access a range of demand sources for real time bidding.

  • Ad Format Diversification

    App owners can implement a mix of rewarded, interstitial, and banner ads.

FAQ

What does Chartboost do?

Chartboost is a platform that helps mobile app developers and publishers monetize their apps by serving programmatic advertisements to their users.

Which ad formats does Chartboost support?

The platform supports several formats, including video, rewarded, interstitial, and banner ads.

How does Chartboost handle ad demand?

It provides access to over 110 demand sources through a single SDK and supports real time bidding across major mediation partners.

Source category: Marketing

Source subcategory: Marketing Automation

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