AI TOOL PROFILE
Boostr: Ad Management Platform for Media Sales
- Marketing
- Marketing Automation
- Media Publishers
- Advertising Agencies
- Ad Operations Teams
- Revenue Operations Managers
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Media Publishers, Advertising Agencies, Ad Operations Teams, Revenue Operations Managers
- Key use cases
- Omnichannel Revenue Forecasting, Campaign Planning and Delivery, Automated Proposal Generation, Financial Reconciliation
- Integrations
- MediaOcean Prisma, Gmail, Outlook, HubSpot, Asana
- Official website
- Visit Boostr official website
How AI is used
Boostr is an ad management platform designed for the requirements of media sales. It integrates CRM and Order Management System (OMS) functions with a proposal engine to help teams manage the process from initial lead to final billing.
The software is built for media sales organizations, specifically targeting roles in sales, ad operations, revenue operations, and finance. It provides a unified data source for omnichannel revenue, including direct-sold IOs and programmatic streams.
Key operational functions include forecasting and automated workflows for campaign building and reconciliation. The platform also includes an AI Agent Series designed to help shift manual tasks toward more strategic work.
Buyers should confirm how the platform's no-code configurations align with their specific product portfolios and whether the available integrations support their current finance and ad tech stack.
Key Features
Customer Relationship Management (CRM)
A media-specific CRM featuring deal Kanban boards, email and calendar integration, and advertiser/agency hierarchy management.
Order Management System (OMS)
A system for managing campaign planning, delivery, and billing for omnichannel media businesses.
Proposal IQ
An automated tool designed to generate product and pricing recommendations for client proposals.
Revenue Forecasting
Provides a weighted omnichannel view of the pipeline, including booked versus actuals, in real time.
AI Agent Series
AI-driven tools designed to automate specific manual tasks within media operations.
Billing Reconciliation
Tools for split reconciliation, commission calculations, and revenue actualization to support month-end closing.
Use Cases
Omnichannel Revenue Forecasting
Consolidating direct-sold and programmatic revenue streams to create a unified pipeline view.
Campaign Planning and Delivery
Using automated workflows and real-time inventory management to coordinate between sales and ad ops.
Automated Proposal Generation
Creating media plan proposals based on specific client verticals and marketing objectives.
Financial Reconciliation
Linking sales and operations data to support the monthly billing and closing process.
Integrations
- MediaOcean Prisma
- Gmail
- Outlook
- HubSpot
- Asana
- Basecamp
- Monday.com
- Netsuite
- QuickBooks
FAQ
Does Boostr integrate with existing email and calendar systems?
- Yes, Boostr has native integrations with Gmail and Outlook to track emails and appointments by advertiser or deal.
Who is Boostr designed for?
- It is designed for sales, ad operations, revenue operations, and finance teams at media agencies and publishers.
Can Boostr replace a general CRM like Salesforce for ad sales?
- Boostr is a purpose-built alternative for ad sales teams with a data model specifically designed for the needs of media organizations.
What is Proposal IQ?
- Proposal IQ is a tool within the platform that helps generate proposals with product and pricing recommendations.
Source category: Marketing
Source subcategory: Marketing Automation
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