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Agillic: Marketing Automation and Personalization Platform

Agillic helps marketing teams deliver personalized customer experiences. It is designed for organizations in the Nordics and Europe that require GDPR compliance and ISO security standards.

At a glance

Category
Marketing
Best for
Marketing teams, Mid-market companies, European businesses requiring GDPR compliance, Omnichannel retailers
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
Key use cases
Omnichannel Campaign Management, Automated Content Production, Donor and Member Retention, Digital Migration Nudges
Official website
agillic.com
Screenshot of Agillic website

Agillic is a marketing automation platform designed to help businesses coordinate personalized messaging across multiple touchpoints. It supports the creation of automated journeys using customer data and behavioral triggers.

The tool is used by marketing teams in sectors such as retail, finance, energy, and non-profit organizations. It includes generative AI tools to assist with the creation of content blocks and subject lines.

Buyers should note its focus on European data residency, as it utilizes EU-based data centers and undergoes annual ISAE 3000 Type 2 audits. The platform offers an integration hub for connecting to external data sources.

Key Features

Multi-channel Messaging

Supports the delivery of personalized content across email, SMS, mobile apps, web, and print.

Generative AI Content

Includes AI tools to assist in generating subject lines, copy, and modular content blocks.

AI-Assisted Recommendations

Uses AI to support the delivery of relevant product or content recommendations.

Integration Hub

An optional add-on providing access to over 1,200 integration endpoints for customized data flows.

Enterprise Security Standards

Maintains ISO 27001 certification and adheres to GDPR requirements with EU-based data hosting.

Use Cases

Omnichannel Campaign Management

Executing personalized marketing journeys across digital and physical channels from one platform.

Automated Content Production

Using generative AI to produce variations of marketing copy and subject lines to support scaling personalization.

Donor and Member Retention

Supporting non-profits in nurturing relationships through tailored welcome journeys and anniversary recognition.

Digital Migration Nudges

Helping energy or finance firms encourage customers to move from print to digital communication via triggered alerts.

Best For

Marketing teamsMid-market companiesEuropean businesses requiring GDPR complianceOmnichannel retailers

Pricing

Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.

FAQ

What channels does Agillic support?

Agillic supports personalization across email, SMS, mobile apps, web, and print channels.

How does Agillic handle data security and compliance?

The platform is GDPR-compliant, ISO 27001 certified, and hosts data in EU-based data centers. It also undergoes annual ISAE 3000 Type 2 audits.

Does Agillic use AI for content creation?

Yes, it uses generative AI to help automate the creation of subject lines, copy, and content blocks, as well as AI-assisted recommendations.

Source category: Marketing

Source subcategory: Marketing Automation

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Agillic: Marketing Automation & Personalization – AI Tools for Business