AI TOOL PROFILE
ADvendio: Salesforce-Native Omnichannel Advertising Management
- Marketing
- Marketing Automation
- Marketing Agencies
- Media Publishers
- Retail Media Networks
- Mid-Market Advertising Firms
- Enterprise Media Companies
Pricing
Pricing is modular: AdOne is a fixed price per user per month, AdGateway has a free tier scaling to Enterprise, AdFinance is a tiered offering, and AdPortal uses a hybrid flat fee plus usage. A free trial is available after a guided tour.
At a glance
- Best for
- Marketing Agencies, Media Publishers, Retail Media Networks, Mid-Market Advertising Firms, Enterprise Media Companies
- Key use cases
- Direct and Programmatic Transaction Management, Omnichannel Campaign Coordination, Automated Ad Billing, Self-Service Ad Sales
- Integrations
- Google Ad Manager, The Trade Desk, Criteo, Meta, TikTok Ads
- Official website
- Visit advendio official website
How AI is used
ADvendio is a Salesforce-native platform designed for the advertising industry to manage the lifecycle of media buying and selling. The product suite includes AdOne for omnichannel management, AdPortal for self-service sales, AdGateway for platform synchronization, and AdFinance for billing automation.
The software is designed for marketing agencies, publishers, and companies that handle multiple ad channels, such as digital, print, audio, and out-of-home (OOH). It uses AI agents to support tasks like inventory checks, campaign optimization, and proposal creation.
Buyers should note that the system is built specifically for Salesforce and is intended for organizations using that CRM. It is designed to support digital workflows and may reduce manual data re-entry when moving between ad servers and financial systems.
Key Features
Salesforce-Native Platform
Built directly on the Salesforce platform to keep advertising data within the existing CRM ecosystem.
Omnichannel Hub
Supports combining print, audio, digital, OOH, and linear TV into single quotes.
AI Agents
Specialized agents designed for targeting, optimization, proposal generation, and campaign rebooking.
Self-Serve Sales Portal
An interface that allows advertisers to launch campaigns independently.
Month-End Automation
Tools designed to support invoicing and revenue reconciliation for closing cycles.
Bi-directional Platform Sync
Connects order management systems with ad servers and DSPs to sync delivery data.
Use Cases
Direct and Programmatic Transaction Management
Managing the workflow of ad sales from quoting and inventory checks to execution.
Omnichannel Campaign Coordination
Consolidating multiple media channels like CTV, Retail Media, and Audio into a single management interface.
Automated Ad Billing
Using finance agents to initiate and schedule billing runs and organize month-end closing.
Self-Service Ad Sales
Providing a portal for long-tail advertisers to purchase and manage their own ad placements.
Integrations
- Google Ad Manager
- The Trade Desk
- Criteo
- Meta
- TikTok Ads
- Amazon Ads
- Snapchat Business
- Microsoft Monetize
- FreeWheel
- Broadsign
- Adswizz
- Triton Digital
- Vistar Media
- Equativ
- AdButler
- Burt Intelligence
- Campaign Manager
- CitrusAd
- Kevel
- Slack
- Topsort
FAQ
Is ADvendio a standalone software?
- No, ADvendio is a Salesforce-native solution that plugs directly into the Salesforce platform.
How does ADvendio pricing work?
- Pricing depends on the module: AdOne is per user, AdGateway has a free-to-enterprise scale, AdFinance is tiered, and AdPortal uses a hybrid fee and usage model.
What media channels does ADvendio support?
- It supports omnichannel management, including Digital, Print, Audio, OOH (Out-of-Home), and Linear TV.
Source category: Marketing
Source subcategory: Marketing Automation
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