AI TOOL PROFILE
AdLever: Programmatic Advertising Platform
- Marketing
- Marketing Automation
- Small and medium-sized businesses
- Marketing agencies
- Startups
- Media buyers
Pricing
AdLever offers a Pro tier with $0 platform fees where users pay only for their campaigns. An Enterprise/Large Agency tier is available with custom pricing and a dedicated customer success manager.
At a glance
- Best for
- Small and medium-sized businesses, Marketing agencies, Startups, Media buyers
- Key use cases
- Customer Retargeting, New Audience Acquisition, Agency Client Management, Multi-Channel Video Outreach
- Integrations
- CRM, Wix
- Official website
- Visit AdLever official website
How AI is used
AdLever is a self-service platform for programmatic digital advertising. It supports the creation of display and video campaigns, including OTT, CTV, and pre-roll ads, by targeting audiences based on user-provided data or third-party household information.
The tool is designed for various buyers, including small business owners, startups, and marketing agencies managing multiple clients. It provides tools for audience import and ad generation to assist with campaign setup.
Users can reach customers using email lists, physical addresses, or various audience attributes. The system includes an AI creative assistant to help users build ad creatives.
Buyers should confirm whether their current customer data is formatted for import and evaluate if the Pro tier's campaign-based pricing fits their budget requirements.
Key Features
List-Based Targeting
Supports the upload of CSV files containing customer data to target specific households.
Household Data Purchase
Provides access to verified household data categorized by location, lifestyle, and spending power.
AI Creative Assistant
Supports the creation of display ads for users who may not have professional design assets.
Video Capabilities
Supports the launch of video campaigns, including OTT, CTV, and pre-roll ads.
Transparent Reporting
Provides reports to track impressions and audience engagement.
Campaign Visualization
Allows users to preview ad layout and messaging before the campaign is launched.
Use Cases
Customer Retargeting
Importing existing customer lists via CRM or CSV to show ads to previous buyers.
New Audience Acquisition
Using household data purchases and audience attributes to reach new potential customers.
Agency Client Management
Managing programmatic display and video campaigns for multiple client accounts from one platform.
Multi-Channel Video Outreach
Launching targeted video ads across streaming and connected TV (CTV) services.
Integrations
- CRM
- Wix
FAQ
Who can use AdLever?
- AdLever is designed for businesses of all sizes that want to grow or retarget their customer base, as well as digital agencies managing campaigns for clients.
Do I need design skills to create ads in AdLever?
- The platform provides a free ad generation tool and an AI creative assistant to help users build ads without professional design experience.
What are the pricing options for AdLever?
- There is a Pro tier with no platform fees where you only pay for the campaigns you run, and an Enterprise tier with custom pricing for high-volume users.
Source category: Marketing
Source subcategory: Marketing Automation
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