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Adapty: Mobile In-App Subscription Management

Adapty helps mobile app companies manage subscription lifecycles and analyze revenue. It is designed for teams that need to test paywalls and track lifetime value without building their own backend infrastructure.

At a glance

Category
Sales
Best for
Mobile app developers, App publishers, Mobile app marketers, Software companies with mobile subscription models
Pricing
Adapty offers a free plan. Detailed pricing for higher tiers was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
Key use cases
In-App Purchase Integration, Paywall Optimization, Subscription Monitoring, Web-to-App Funnels
Integrations
Amplitude, Mixpanel, Stripe
Official website
adapty.io
Screenshot of adapty website

Adapty is a subscription management platform for mobile apps. It provides SDKs for multiple frameworks, including Swift, Kotlin, React Native, Flutter, Unity, and Capacitor, to help developers implement in-app purchases with less server-side coding.

The tool is designed for app developers, owners, and marketers who monitor subscription metrics and optimize monetization strategies. It offers tools for creating paywalls and running A/B tests to evaluate pricing and layout performance.

Beyond payment handling, the platform provides revenue and LTV analytics, including AI-driven predictions. It includes a feature called Refund Saver that shares user activity data with Apple to help reduce refund rates.

Buyers should confirm if the specific SDKs supported align with their current tech stack and whether they require the predictive analytics provided in the platform.

Key Features

Subscription SDKs

Provides integration for Swift, Kotlin, React Native, Flutter, Unity, and Capacitor to handle in-app purchase states.

No-Code Paywall Builder

Supports the creation and management of native paywalls for mobile platforms without requiring engineering resources.

A/B Testing

Supports testing different paywall elements, such as pricing, text, and images, to identify performing configurations.

Revenue and LTV Analytics

Tracks subscription metrics and uses AI to provide predictions for lifetime value and revenue.

Refund Saver

Shares user activity data with Apple during refund requests to help reduce refund rates.

Remote Config

Supports updates to paywalls and targeting without requiring new app store releases.

Use Cases

In-App Purchase Integration

Using SDKs to implement subscription billing across iOS and Android platforms.

Paywall Optimization

Running A/B tests on paywall layouts and pricing to support revenue growth.

Subscription Monitoring

Tracking metrics such as ARPU, churn rate, and LTV to inform business decisions.

Web-to-App Funnels

Building and launching web funnels to guide users toward in-app subscriptions.

Best For

Mobile app developersApp publishersMobile app marketersSoftware companies with mobile subscription models

Integrations

AmplitudeMixpanelStripe

Pricing

Adapty offers a free plan. Detailed pricing for higher tiers was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.

FAQ

What platforms does Adapty support?

Adapty provides SDKs for iOS, Android, React Native, Flutter, Unity, and Capacitor.

Can I change my paywall without releasing a new app version?

Yes, Adapty's remote config and no-code paywall builder allow you to manage and personalize paywalls without requiring a new app release.

Is there a free version of Adapty?

Yes, the platform offers a free plan for users to get started.

Source category: Sales

Source subcategory: Analytics & Reporting

Categories:

How AI is used

Adapty is a subscription management tool for mobile app developers and marketers. It supports the integration of in-app purchases and provides AI-powered LTV and revenue predictions. Buyers should evaluate if the available SDKs match their development framework.

Pros & Cons

Pros
  • Broad framework support including Flutter and React Native
  • Supports paywall changes without requiring an app update
  • SOC2 verified for security and data protection
  • Includes a free plan to get started
Cons
  • Specific limits of the free plan are not detailed in the provided evidence
  • Buyers should confirm if AI prediction accuracy meets their specific reporting needs

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