Tiki: AI Conversational Marketing for Travel
Tiki helps destination marketing organizations (DMOs) engage potential visitors through conversational AI. It is designed for tourism boards targeting travelers based on real-time planning behavior.
At a glance
- Category
- Marketing
- Best for
- Destination Marketing Organizations, Tourism Boards, Hospitality Brands, Travel Publishers
- Pricing
- Tiki uses a usage-based CPC (cost-per-click) model where advertisers pay when a traveler clicks through to their website.
- Key use cases
- Increasing Visitor Engagement, Contextual Audience Targeting, Travel Site Monetization
- Official website
- tiki.com
Tiki is an AI-driven advertising platform developed for the travel and tourism sector. It connects destination brands with people researching trips across a network of over 200 travel-specific publishers.
The platform is designed for Destination Marketing Organizations (DMOs) and hospitality brands. It provides conversational AI units that act as digital brand ambassadors to answer questions and guide potential visitors toward a destination's website.
In addition to conversational units, the platform supports large-format display ads and uses contextual targeting based on a user's current browsing session. This approach helps reach travelers while they are considering a destination.
Buyers should confirm if the cost-per-click (CPC) model aligns with their budget and verify how the publisher network fits their specific target markets.
Key Features
An AI-powered unit designed to engage travelers in a brand's voice to answer questions during the planning process.
Targets users based on their active in-session behavior and research patterns on travel websites.
Provides access to over 200 travel-specific publishers reaching an estimated 150 million monthly travel planners.
A self-service monetization tool for travel publishers to manage and customize ad units.
Reporting provided through a partnership with Azira to help track how digital media relates to physical visitation.
Placements are limited to travel-specific publishers to avoid undesirable content.
Use Cases
Using AI conversational units to answer traveler questions and guide them to destination landing pages.
Reaching potential visitors who are currently researching competitive destinations in real time.
Enabling travel publishers to use self-service tools to place high-impact media units on their pages.
Best For
Pricing
Tiki uses a usage-based CPC (cost-per-click) model where advertisers pay when a traveler clicks through to their website.
FAQ
Tiki is built for Destination Marketing Organizations (DMOs), tourism businesses, hotels, airlines, and travel publishers.
The platform uses a CPC-based pricing model, meaning advertisers pay for the clicks that lead travelers to their website.
Envoy is an AI-powered conversational marketing unit that engages potential visitors using a brand's voice and content to answer questions during travel planning.
Source category: Marketing
Source subcategory: AI Chatbot
