AI TOOL PROFILE
Determ: AI Media Intelligence and Monitoring
- Marketing
- Analytics and Reporting
- PR teams
- Communication managers
- Marketing agencies
- Enterprise companies
Pricing
Paid plans are available at 99€, 299€, and 499€ monthly, with custom plans also available. A 5-day free trial is available.
At a glance
- Best for
- PR teams, Communication managers, Marketing agencies, Enterprise companies
- Key use cases
- Brand and Competitor Monitoring, Crisis Communication and Reputation Management, Campaign Tracking, Market and Consumer Insights, Social Media Listening
- Integrations
- Excel export, PDF export, PowerPoint export, Word export, CSV export
- Official website
- Visit Mediatoolkit official website
How AI is used
Determ is a media intelligence tool designed for PR and communication teams to monitor online media and social conversations. It scans news sites, blogs, and social platforms including X, Facebook, and Reddit to help users track how their brand or competitors are discussed.
The platform supports marketing agencies and companies managing public perception. It is designed to help teams move from counting mentions to understanding context through AI-generated summaries and sentiment analysis.
Buyers can use the tool for workflows ranging from daily brand tracking to managing crisis communications. Because it supports 107 languages and provides various export formats, it may assist with international reporting and accreditation processes.
Buyers should confirm if the 5-day trial period is sufficient to test the AI accuracy for their specific industry and whether the available pricing tiers align with their monitoring volume requirements.
Key Features
Real Time Alerts
Detects unusual spikes in mentions and sentiment changes to notify users of critical events.
Multilingual Sentiment Intelligence
Analyzes the tone of mentions across 107 languages to reveal shifts in public perception.
AI-Driven Summaries
Condenses articles and posts into summaries that explain what is driving a conversation.
Automated Reporting
Generates structured digests and reports to support internal communication and client reporting.
Historical Media Intelligence
Supports analysis of past coverage to identify long-term trends and benchmark performance.
Precision Filtering
Filters mentions by sentiment, source type, geography, and topic to narrow down data sets.
Use Cases
Brand and Competitor Monitoring
Tracking how a brand and its competitors are discussed online to identify shifts in sentiment.
Crisis Communication and Reputation Management
Identifying unusual spikes and negative patterns in real time to help teams respond to emerging risks.
Campaign Tracking
Monitoring how PR and communication campaigns perform across online media and social channels.
Market and Consumer Insights
Analyzing public conversations to help identify customer expectations and emerging market signals.
Social Media Listening
Following themes and sentiment drivers within social conversations around specific industries or topics.
Integrations
- Excel export
- PDF export
- PowerPoint export
- Word export
- CSV export
FAQ
What sources does Determ monitor?
- Determ monitors sources including news websites, blogs, forums, and social media platforms such as Facebook, Instagram, X (Twitter), YouTube, Reddit, and Bluesky.
Does Determ support multiple languages?
- Yes, the platform provides sentiment analysis and monitoring in 107 different languages.
What are the pricing options for Determ?
- Paid tiers are available at 99€, 299€, and 499€ monthly, and the company also offers custom plans.
Source category: Marketing
Source subcategory: Analytics & Reporting
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