Cision: Media Monitoring and PR Intelligence
Cision helps PR and marketing teams monitor media presence and manage journalist relationships. It is designed for organizations that need to track multi-channel coverage and handle regulatory filings.
At a glance
- Category
- Marketing
- Best for
- PR and communications teams, Enterprise marketing departments, Investor relations professionals, Publicly traded companies
- Pricing
- Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
- Key use cases
- Multi-Channel Media Tracking, Press Release Distribution, Regulatory Financial Filings, Crisis Management
- Official website
- www.cision.com
Cision is a media intelligence platform designed for public relations, communications, and marketing professionals. It provides tools to track mentions across various channels, including print, online, TV, radio, and social media, in real time.
The platform supports organizations managing their public image and engaging with the media. It combines monitoring with outreach tools, allowing teams to find journalists and distribute press releases through the PR Newswire network.
Beyond standard PR tasks, Cision supports specialized business needs such as regulatory compliance for publicly traded companies, including EDGAR and SEDAR filings. It also provides hosting for investor relations and ESG websites.
Buyers should confirm pricing with the vendor, as it is not publicly listed and requires a custom quote based on specific budget and scale.
Key Features
Tracks coverage across print, online, TV, radio, social, podcast, and magazine channels in real time.
Tools for identifying journalists, building relationships, and sending media releases.
Provides reporting and AI-powered insights to help measure the impact of media coverage.
Monitors social conversations to help brands track sentiment and engage with audiences.
Supports financial disclosure filings such as EDGAR with the SEC and SEDAR for Canadian companies.
Provides hosted websites for investor relations and environmental, social, and governance reporting.
Use Cases
Monitoring brand mentions across traditional print and broadcast media as well as digital and social platforms.
Using the PR Newswire network to distribute news to media outlets.
Managing the filing of financial disclosure documents with regulatory entities like the SEC.
Using real time monitoring and social listening to track brand reputation and emerging issues.
Best For
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
FAQ
Cision monitors media coverage across print, online, TV, radio, and social channels, and provides tools for journalist outreach and media analytics.
It is primarily designed for PR professionals, communications teams, and marketing departments, particularly within enterprise-level companies.
Yes, it supports the filing of financial disclosure documents with regulatory bodies such as the SEC (via EDGAR) and the CSA (via SEDAR).
Cision does not publish standard pricing; buyers must request a quote or speak with an expert for pricing tailored to their team's needs.
Source category: Marketing
Source subcategory: Analytics & Reporting
