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Olo Restaurant Digital Ordering Platform

Olo helps restaurant brands manage digital orders and guest data across multiple locations. It is designed for chains that need to unify ordering from websites, apps, and third-party marketplaces.

At a glance

Category
Ecommerce
Best for
Quick-service restaurant (QSR) chains, Fast-casual restaurant brands, Casual dining groups, Convenience store chains with food service
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
Key use cases
Digital Order Management, Catering Management, Payment Processing, Guest Retention, POS Integration
Integrations
NCR Aloha, PAR Brink, Dinerware, Micros Simphony, Micros 3700
Official website
olo.com
Screenshot of olo website

Olo is a technology platform designed for the restaurant and hospitality industry. It provides a centralized system for handling digital orders, managing payments, and organizing guest data to support off-premise sales.

The software is designed for restaurant brands, including quick-service (QSR), fast-casual, and casual dining chains. It supports various operations, from online ordering to catering management and loyalty programs.

Beyond ordering, Olo supports operational tasks like managing local listings, coordinating delivery dispatch, and processing payments with fraud protection. The platform is designed to work with several point-of-sale (POS) systems to help reduce fragmented software solutions.

Buyers should confirm if their specific POS system is supported and evaluate whether the modular feature set aligns with their digital needs.

Key Features

Online Ordering

Supports guest ordering via websites, mobile apps, and kiosks.

Olo Pay

A payment processing system designed for restaurants with fraud prevention.

Catering+

Tools to manage catering orders, including support for tax-exempt status and house accounts.

Guest Data Platform (GDP)

A customer data platform that collects and unifies guest profiles from various restaurant systems.

Direct and Marketplace Delivery

Manages delivery workflows and third-party marketplace integrations.

Olo Loyalty

A rewards system that supports phone-first registration.

Use Cases

Digital Order Management

Transitioning from manual or fragmented ordering to a unified digital storefront.

Catering Management

Using integrated tools to handle high-value orders and tax-exempt organizational accounts.

Payment Processing

Implementing restaurant-specific payment processing to help manage chargeback costs and fraud.

Guest Retention

Using guest data and loyalty programs to support personalized marketing campaigns.

POS Integration

Connecting restaurant locations to a central ordering hub via the Omnivore API.

Best For

Quick-service restaurant (QSR) chainsFast-casual restaurant brandsCasual dining groupsConvenience store chains with food service

Integrations

NCR AlohaPAR BrinkDinerwareMicros SimphonyMicros 3700POSitouchSquirrel SystemsXPIENTMaitre'DNCR Cloud ConnectSimphony FESimphonyCloud Connect

Pricing

Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.

FAQ

What does Olo do for restaurants?

Olo provides a platform for digital ordering, payment processing, delivery management, and guest loyalty to help restaurant brands manage their off-premise business.

Which POS systems does Olo support?

Olo supports 12 POS systems through its Omnivore API, including NCR Aloha, PAR Brink, and Micros Simphony.

Can Olo help with restaurant catering?

Yes, its Catering+ tool is designed to manage large orders, tax-exempt accounts, and house accounts to support catering growth.

Source category: Ecommerce

Source subcategory: Ecommerce Platform

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