AI TOOL PROFILE
Nosto: AI-Powered Ecommerce Personalization Software
- Ecommerce
- Ecommerce Platform
- Ecommerce stores
- Online retailers
- Enterprise commerce brands
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Ecommerce stores, Online retailers, Enterprise commerce brands
- Key use cases
- On-site Personalization, Search Experience Optimization, Automated Product Sorting, Post-Purchase Engagement
- Integrations
- Shopify, Shopify Plus, Salesforce Commerce Cloud, Shopware, Adobe Commerce
- Official website
- Visit Nosto official website

How AI is used
Nosto is an AI-powered Commerce Experience Platform (CXP) designed to personalize the online shopping experience. It uses predictive and semantic AI to analyze shopper behavior and serve product and content recommendations using real time data activation.
The platform is built for ecommerce brands and online retailers who want to manage their on-site experience. It provides tools for search optimization, automated merchandising, and post-purchase engagement.
Buyers can use Nosto to test different shopping experiences through A/B testing and manage their marketing calendars via content scheduling. The system also includes an AI agent called Huginn to help coordinate various commerce tasks.
Buyers should confirm if the platform integrates with their specific commerce stack and whether the automated merchandising rules align with their internal business logic.
Key Features
Predictive Product Recommendations
Uses behavioral data and AI to suggest products to shoppers based on past actions and affinities.
Personalized On-site Search
An AI-powered search tool designed to understand shopper intent and deliver relevant search results.
Automated Category Merchandising
Uses rules based on product performance and shopper preferences to organize category pages.
A/B Testing & Optimization
Supports testing different personalization strategies and content layouts to determine performance.
Post-Purchase Upsell
Provides personalized product offers to customers after they have completed a purchase.
Huginn AI Agent
An AI agent that coordinates a network of purpose-built AI agents to support commerce experience management.
Dynamic Bundles
Supports the creation of product bundles based on shopper data.
Use Cases
On-site Personalization
Tailoring product recommendations and content for individual shoppers based on browsing history.
Search Experience Optimization
Improving the relevance of on-site search results to help customers find products.
Automated Product Sorting
Managing category pages using rules that prioritize specific product attributes or performance.
Post-Purchase Engagement
Using personalized upsells after a transaction to encourage additional purchases.
Integrations
- Shopify
- Shopify Plus
- Salesforce Commerce Cloud
- Shopware
- Adobe Commerce
- BigCommerce
- Klaviyo
- Attentive
- Yotpo
- Tapcart
- Google Analytics
- TikTok
FAQ
What does Nosto do for ecommerce stores?
- Nosto provides an AI-powered platform that supports personalized shopping experiences through tailored product recommendations, on-site search, and automated category merchandising.
Which ecommerce platforms does Nosto integrate with?
- Nosto supports integrations with Shopify, Shopify Plus, Salesforce Commerce Cloud, Shopware, Adobe Commerce, and BigCommerce.
Does Nosto have AI capabilities beyond recommendations?
- Yes, it includes personalized search, automated merchandising rules, and an AI agent called Huginn that coordinates other AI agents to help manage commerce experiences.
Source category: Ecommerce
Source subcategory: Ecommerce Platform
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