Campaigner: Email Marketing Automation Software
Campaigner helps marketers and eCommerce businesses manage email campaigns and customer journeys. It is designed for teams that may need a mix of simple and multi-path automation workflows.
At a glance
- Category
- Marketing
- Best for
- Marketing teams, eCommerce businesses, Small to mid-sized businesses, Enterprise companies
- Pricing
- Pricing starts at $14 per month for the Essentials plan, with an Advanced plan available for $35 per month. Custom pricing is available for enterprise needs.
- Key use cases
- Automating Customer Journeys, Recovering Abandoned Carts, Targeted Audience Segmentation, A/B and Multivariate Testing
- Integrations
- WooCommerce, BigCommerce, Zapier, Google Sheets, Facebook Lead Ads
- Official website
- campaigner.com
Campaigner is an email marketing platform designed for businesses of various sizes, from startups to enterprises. It provides tools for creating email campaigns, including a drag-and-drop builder and an HTML editor for custom design needs.
The software supports automation through a visual workflow builder for straightforward and complex paths. It also includes SMS marketing capabilities, which may be used to incorporate text messages into customer journeys.
For eCommerce users, the platform supports integrations with WooCommerce and BigCommerce to help trigger emails based on store activity, such as abandoned cart reminders. It also includes an AI Insight Builder for generating targeted mailing lists using natural language queries.
Buyers should confirm whether specific add-ons, such as Reputation Defender or the Capture tool for anonymous visitors, align with their deliverability and growth goals.
Key Features
A visual tool for creating simple and multi-path customer journeys based on triggers and time-based delays.
A design tool for creating responsive emails from scratch or using pre-built templates.
An add-on tool that uses natural language queries to generate targeted mailing lists and segments.
Supports sending standalone SMS campaigns or incorporating SMS triggers within email automation workflows.
A list verification tool designed to monitor email list health and filter out poor-quality addresses.
Plugins for WooCommerce and BigCommerce that sync shopper data and store events.
Use Cases
Using the workflow builder to nurture leads and repeat buyers through automated email and SMS touchpoints.
Triggering automated email campaigns when a customer leaves items in a WooCommerce or BigCommerce shopping cart.
Creating mailing lists using the AI Insight Builder or segmenting by purchase behavior and geolocation.
Testing different subject lines, from names, and content to identify which versions perform better with subscribers.
Best For
Integrations
Pricing
Pricing starts at $14 per month for the Essentials plan, with an Advanced plan available for $35 per month. Custom pricing is available for enterprise needs.
FAQ
Yes, Campaigner provides a 30-day full-feature free trial.
The Essentials plan ($14/mo) focuses on basic email marketing and reporting, while the Advanced plan ($35/mo) adds automation workflows, advanced segmentation, and personalization options.
Yes, it offers plugins for WooCommerce and BigCommerce to sync shopper data and trigger abandoned cart emails.
Source category: Marketing
Source subcategory: Email Marketing
