

Applitools is an intelligent testing platform designed to automate the validation of user interfaces. It uses Visual AI to identify meaningful changes in an application's appearance, which helps reduce the false positives often found in traditional pixel-based testing tools. The platform consists of two main products: Eyes, for visual and functional testing, and Autonomous, for AI-augmented test creation.
It is designed for software companies, QA engineers, developers, and digital leaders. The tool is applicable for businesses in regulated sectors, such as finance and healthcare, where maintaining compliance with notices, disclosures, and accessibility standards is required.
Beyond standard web apps, the software supports native mobile applications, design components in Storybook, and PDF documents. It is designed to integrate into CI/CD pipelines, allowing teams to run validations during the release process.
Buyers should confirm their specific infrastructure needs, as the platform offers deployment options including public cloud, dedicated cloud, and on-premises hosting to meet security and compliance requirements.
Identifies visual regressions and UI defects by comparing current screens against approved baselines.
Validates UI rendering across various browser, screen-size, and device combinations.
Checks for accessibility contrast and visual elements to support compliance with WCAG guidelines.
Validates the content and layout of PDF documents, such as invoices and regulatory notices.
Uses AI to help maintain tests and may reduce the manual effort required to fix broken locators.
Provides DOM element information to help developers identify the specific code causing a visual regression.
Supports test authoring using AI-augmented recording and NLP.
Checking that required legal disclosures and notices remain visible and accurate across digital assets.
Checking that new code deployments do not introduce visual bugs or layout shifts in existing features.
Validating that a web application remains responsive and visually consistent across mobile and desktop viewports.
Testing individual UI components within Storybook to ensure they match design specifications before full page integration.
Verifying that translated text and geo-specific content render correctly.
Applitools offers tiered pricing plans including Starter, Public Cloud, and Dedicated Cloud. Pricing is based on 'Test Units' (calculated by active tests or pages). A free trial is available. Buyers should confirm current pricing on the vendor website.
Applitools Eyes is used for automating visual and functional testing with Visual AI, while Applitools Autonomous supports the creation and execution of tests using AI-augmented recording and NLP authoring.
Yes, it is designed for regulated industries like finance and healthcare, providing audit-ready evidence and automating the validation of required notices and disclosures.
Pricing is based on 'Test Units,' which are used to calculate the subscription cost. These units can be allocated between the Eyes and Autonomous products.
Source category: Software Development
Source subcategory: Test Automation
Applitools is an AI-powered testing platform for software companies and QA teams that automates visual, functional, and accessibility testing. It supports web, mobile, and PDFs, and integrates with major CI/CD pipelines. Implementation requires technical expertise for SDK and framework integration.