Trustpilot: Review Management Platform
Trustpilot helps small and mid-sized businesses collect and showcase customer feedback. It is designed for teams that need to automate review requests and monitor public sentiment.
At a glance
- Category
- Marketing
- Best for
- Small businesses, Mid-market companies, Enterprise companies
- Pricing
- A free plan is available. Paid plans start at $299 per month per domain, with all paid contracts requiring a 12-month commitment billed annually.
- Key use cases
- Collecting verified customer feedback, Managing online reputation, Displaying trust signals, Monitoring brand sentiment
- Integrations
- Salesforce integration
- Official website
- www.trustpilot.com
Trustpilot is a public review platform where businesses can manage customer feedback and visibility. It provides tools to invite customers to leave reviews, respond to feedback, and display ratings on their own websites using widgets.
The platform is designed for various business sizes, from small scaling companies to enterprises. It supports the process of gathering verified reviews and may help with search visibility through third-party trust data.
Buyers should note that while there is a free account, features such as higher invitation volumes and detailed analytics require a paid subscription. All paid plans require a 12-month commitment billed annually.
Before choosing a plan, buyers should confirm if the invitation limits and the annual payment structure align with their budget and growth projections.
Key Features
Sends requests to customers to collect verified feedback.
Supports businesses in drafting replies to customer feedback using AI.
Provides a weighted rating based on the number and age of reviews.
Allows businesses to embed Trustpilot ratings and reviews on their website.
Screens reviews for authenticity to identify and remove fake content.
Designed to help businesses improve visibility in search results using third-party review data.
Use Cases
Using automated email invitations to gather reviews from a customer base.
Responding to public feedback and using AI-assisted replies to engage with customers.
Using TrustBox widgets on landing pages to showcase customer reviews.
Using review tagging and analytics to identify common themes in customer feedback.
Best For
Integrations
Pricing
A free plan is available. Paid plans start at $299 per month per domain, with all paid contracts requiring a 12-month commitment billed annually.
FAQ
Trustpilot offers a free account that includes 50 review invitations per month and the ability to respond to reviews.
Paid plans start at $299 per month per domain and require a 12-month commitment billed upfront annually.
The platform uses automated fraud detection systems and behavioral analysis to screen reviews for authenticity.
Yes, Trustpilot provides TrustBox widgets that can be embedded on your website.
Source category: Marketing
Source subcategory: Review Management Platform
