

Locobuzz is a unified customer experience (CX) platform that combines social listening, digital care, and market research. It provides a centralized system for tracking brand mentions, analyzing audience emotion, and responding to customers across social media, email, and review sites.
The tool is built for marketing and customer support teams within organizations. It uses a suite of AI modules to support intent analysis and agent coaching.
Business buyers should note that the platform is positioned for enterprise scale. Teams should confirm if the reporting and command-center capabilities match their operational needs and if the onboarding process fits their implementation timeline.
Monitors brand mentions and tracks sentiment and narrative shifts across 25+ social and non-social channels.
A unified ticketing system for managing customer queries via social, chat, email, and review platforms.
An AI module designed to analyze emotion and intent in real time to help teams prioritize actions.
Supports the creation of customized replies in real time based on brand voice and conversation context.
Provides coaching for support agents by tracking tone, empathy, and compliance during interactions.
Tracks competitor sentiment and share of voice to provide data for strategy adjustments.
Analyzes outlet-level performance and customer feedback across different regions and markets.
Tracking digital conversations to understand how the public perceives the brand and identifying shifts in audience emotion.
Consolidating customer inquiries from various social and digital channels into a single ticketing view.
Analyzing competitor activity and industry trends to inform marketing strategies.
Using signal detection to identify potential PR spikes or virality risks.
Locobuzz offers two main tiers: the AI Pro Plan and the AI Pro Max Plan. Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
Locobuzz is used to monitor brand mentions across digital channels, analyze customer sentiment, and manage customer support interactions from a single dashboard.
It is designed for enterprise-level marketing and customer experience teams, specifically those in industries like retail, BFSI, telecom, and healthcare.
The platform offers an AI Pro Plan for core monitoring and care, and an AI Pro Max Plan which includes additional tools like SignalSense and AgentIQ.
Source category: Marketing
Source subcategory: Social Media Management
Locobuzz uses AI to support sentiment analysis, AI-generated replies, and agent coaching. These tools are divided between the AI Pro and AI Pro Max pricing plans.