AI TOOL PROFILE
Kentico: Digital Experience Platform and Headless CMS
- Marketing
- Headless CMS
- Mid-market companies
- Enterprise companies
- Content strategists
- Developers using .NET
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Mid-market companies, Enterprise companies, Content strategists, Developers using .NET
- Key use cases
- Multichannel Content Delivery, Email Marketing Campaigns, Digital Commerce Integration, Personalized User Experiences
- Integrations
- Salesforce, Microsoft Dynamics, HubSpot CRM, Zoho CRM, Sugar CRM
- Official website
- Visit kentico official website

How AI is used
Kentico is a digital experience platform (DXP) that integrates content management, marketing tools, and commerce capabilities. It is designed for marketers, content strategists, and developers who need to deliver experiences across multiple digital channels.
The platform provides tools for audience segmentation, email marketing, and personalization via its native AI feature, AIRA. Built on .NET, it is intended to fit into existing developer stacks while supporting marketers in managing content and customer journeys.
Buyers can choose between a fully managed SaaS deployment or an on-premise installation. The system includes security features and compliance certifications for organizations in regulated industries.
Buyers should confirm if the hybrid headless architecture meets their specific technical requirements and evaluate whether the deployment model aligns with their internal security policies.
Key Features
Content Management
A centralized hub to create, manage, and reuse content across multiple digital channels.
AIRA Native AI
Built-in AI tools designed to support marketing campaigns, customer journey optimization, and personalization.
Marketing Automation
Tools for audience segmentation and the execution of automated email marketing campaigns.
Customer Journey Mapping
Capabilities to map and optimize customer interactions based on data-backed insights.
Flexible Deployment
Supports both fully managed SaaS and on-premise deployment options built on .NET.
Enterprise Security
Includes SSO, 2FA, and compliance with ISO 27001 and SOC 2 Type II standards.
Use Cases
Multichannel Content Delivery
Managing a single content source and delivering it across various digital touchpoints.
Email Marketing Campaigns
Using built-in automation and segmentation tools to run targeted email outreach.
Digital Commerce Integration
Combining content and marketing efforts with commerce capabilities to manage online sales.
Personalized User Experiences
Applying AI-driven personalization to adjust digital experiences based on user behavior.
Integrations
- Salesforce
- Microsoft Dynamics
- HubSpot CRM
- Zoho CRM
- Sugar CRM
- Shopify
- Algolia AI Search
- Microsoft Azure AI Search
- Lucene
- VWO
- Intercom
- Disqus
- Zapier
FAQ
What is Kentico Xperience?
- It is a hybrid headless digital experience platform (DXP) that combines content management, digital marketing, and commerce tools in one system.
Does Kentico have AI capabilities?
- Yes, it includes a native AI feature called AIRA, which is designed to help with marketing campaigns, personalization, and customer journey optimization.
How is Kentico deployed?
- Buyers can choose between a fully managed SaaS option or an on-premise deployment, both of which are built on .NET technology.
What security certifications does Kentico hold?
- The SaaS version is independently audited and compliant with ISO 27001 and SOC 2 Type II standards.
Source category: Marketing
Source subcategory: Headless CMS
More tools in Marketing
Other published listings in the Marketing category.
More tools in the Headless CMS software type
Related listings that share the same software type for comparison and shortlisting.
