AI TOOL PROFILE
Cuttly: URL Shortener and Link Management Platform
- Marketing
- URL Shortener
- Small Businesses
- Marketing Agencies
- Sales Teams
- Mid-Market Companies
Pricing
Cuttly uses a freemium model with six tiers: Free, Starter ($12/month), Single ($25/month), Team ($99/month), Team Enterprise ($149/month), and Custom. Paid plans offer increased link volumes, longer analytics history, and team collaboration features.
At a glance
- Best for
- Small Businesses, Marketing Agencies, Sales Teams, Mid-Market Companies
- Key use cases
- Marketing Campaign Tracking, Offline to Online Conversion, SMS Campaign Management, Audience Retargeting
- Integrations
- Zapier, Make, Zoho Flow, OttoKit, ViaSocket
- Official website
- Visit cuttly team official website
How AI is used
Cuttly is a URL shortening and link management tool designed to help businesses create concise, trackable links. It provides tools for creating branded domains and QR codes, as well as analytics to monitor click sources and device usage.
The platform is designed for small businesses, marketing agencies, and mid-market companies that distribute links across social media or SMS. It supports workflows such as A/B link rotation and retargeting pixels to help manage digital marketing activities.
Buyers should confirm that feature availability varies by plan. For example, bulk CSV shortening and retargeting pixels are available on the Single plan and above, while team collaboration and extended analytics require Team-level subscriptions.
Key Features
Branded Domains
Supports the use of custom domains to create short links that reflect a company's brand.
Click Analytics
Tracks link performance by device, browser, operating system, country, and referral source.
QR Code Generation
Supports the creation of QR codes for short links, with customization options available on higher-priced plans.
UTM Builder
Helps users add UTM campaign codes to links to track marketing source data.
Link Retargeting Pixels
Supports embedding pixels from platforms such as Google, Facebook, and LinkedIn to track audiences.
TRAI SMS Compliance Tools
Provides header tools for custom domains or the 2s.ms domain to support India-based SMS regulations.
Use Cases
Marketing Campaign Tracking
Using branded short links and UTM parameters to monitor the effectiveness of advertising channels.
Offline to Online Conversion
Generating QR codes for use in physical promotional materials.
SMS Campaign Management
Shortening URLs for SMS messages to keep content concise and compliant with regional headers.
Audience Retargeting
Implementing retargeting pixels on short links to capture visitor data for future ad campaigns.
Integrations
- Zapier
- Make
- Zoho Flow
- OttoKit
- ViaSocket
- Pabbly
- Pipedream
- Lindy.ai
- Whippy.ai
- Relevance AI
FAQ
Does Cuttly have a free plan?
- Yes, Cuttly offers a Free plan that includes 30 short links per month and 30 days of analytics history.
Can I use my own domain with Cuttly?
- Yes, Cuttly supports branded domains across various plans, allowing you to create short links using your own custom domain.
Does Cuttly support SMS compliance for India?
- Yes, the platform provides a TRAI Header tool for custom domains and the 2s.ms domain to assist with India SMS regulations.
Which plan is needed for bulk link shortening?
- Bulk shortening via CSV is available starting with the Single plan, which supports up to 100 links per month.
Source category: Marketing
Source subcategory: URL Shortener
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