Cuttly: URL Shortener and Link Management Platform
Cuttly helps marketing agencies and sales teams manage short URLs and track engagement. It supports branded domains and TRAI SMS compliance for India-based campaigns.
At a glance
- Category
- Marketing
- Best for
- Small Businesses, Marketing Agencies, Sales Teams, Mid-Market Companies
- Pricing
- Cuttly uses a freemium model with six tiers: Free, Starter ($12/month), Single ($25/month), Team ($99/month), Team Enterprise ($149/month), and Custom. Paid plans offer increased link volumes, longer analytics history, and team collaboration features.
- Key use cases
- Marketing Campaign Tracking, Offline to Online Conversion, SMS Campaign Management, Audience Retargeting
- Integrations
- Zapier, Make, Zoho Flow, OttoKit, ViaSocket
- Official website
- cuttly.com
Cuttly is a URL shortening and link management tool designed to help businesses create concise, trackable links. It provides tools for creating branded domains and QR codes, as well as analytics to monitor click sources and device usage.
The platform is designed for small businesses, marketing agencies, and mid-market companies that distribute links across social media or SMS. It supports workflows such as A/B link rotation and retargeting pixels to help manage digital marketing activities.
Buyers should confirm that feature availability varies by plan. For example, bulk CSV shortening and retargeting pixels are available on the Single plan and above, while team collaboration and extended analytics require Team-level subscriptions.
Key Features
Supports the use of custom domains to create short links that reflect a company's brand.
Tracks link performance by device, browser, operating system, country, and referral source.
Supports the creation of QR codes for short links, with customization options available on higher-priced plans.
Helps users add UTM campaign codes to links to track marketing source data.
Supports embedding pixels from platforms such as Google, Facebook, and LinkedIn to track audiences.
Provides header tools for custom domains or the 2s.ms domain to support India-based SMS regulations.
Use Cases
Using branded short links and UTM parameters to monitor the effectiveness of advertising channels.
Generating QR codes for use in physical promotional materials.
Shortening URLs for SMS messages to keep content concise and compliant with regional headers.
Implementing retargeting pixels on short links to capture visitor data for future ad campaigns.
Best For
Integrations
Pricing
Cuttly uses a freemium model with six tiers: Free, Starter ($12/month), Single ($25/month), Team ($99/month), Team Enterprise ($149/month), and Custom. Paid plans offer increased link volumes, longer analytics history, and team collaboration features.
FAQ
Yes, Cuttly offers a Free plan that includes 30 short links per month and 30 days of analytics history.
Yes, Cuttly supports branded domains across various plans, allowing you to create short links using your own custom domain.
Yes, the platform provides a TRAI Header tool for custom domains and the 2s.ms domain to assist with India SMS regulations.
Bulk shortening via CSV is available starting with the Single plan, which supports up to 100 links per month.
Source category: Marketing
Source subcategory: URL Shortener
