{"best_for":["B2B Companies","Enterprise Companies","B2B Marketing Teams","B2B Sales Operations"],"citation":{"dataset":"aitoolsforbusiness-agent-tool-export","directory_tool_url":"https://aitoolsforbusiness.ai/rollworks","json_profile_url":"https://aitoolsforbusiness.ai/data/tools/rollworks.json","markdown_profile_url":"https://aitoolsforbusiness.ai/data/markdown/tools-md-038.json","schema_version":"1.4.0","suggested_citation_label":"AI Tools for Business: Rollworks (https://aitoolsforbusiness.ai/rollworks)"},"features":["Multi-Channel Advertising: Delivers ad campaigns across websites, mobile apps, social media, and streaming services.","Command Center: Tracks buyer signals in real time and provides recommendations for next steps in the sales process.","InIQ AI Engine: A buyer insight engine designed to define ideal customer profiles and identify likely purchasers.","BidIQ Optimization: An engine used for bid optimization to manage ad spend.","Buyer Signal Tracking: Uses digital identities and contacts to help uncover target accounts showing interest.","Revenue Attribution: Supports tracking ABM efforts through the buyer journey to tie ad performance to closed-won deals."],"freshness_status":"fresh","name":"Rollworks","pricing_note":"Rollworks requires a minimum daily spend of $5 and a minimum daily budget of $10 to launch campaigns. Pricing is dynamic based on CPM (cost per thousand impressions).","pricing_url":"https://rollworks.com/pricing","primary_category":"Marketing","profile_last_verified":"2026-06-06T18:45:01.190Z","secondary_categories":[],"short_description":"Rollworks (AdRoll ABM) is an account-based marketing platform that uses AI for multi-channel advertising and buyer signal tracking for B2B companies.","slug":"rollworks","sponsorship_status":"none","url":"https://aitoolsforbusiness.ai/rollworks","use_cases":["Targeting Key B2B Accounts: Running personalized ad campaigns for a named list of high-value accounts to maintain brand awareness.","Identifying In-Market Buyers: Using AI to surface unknown accounts that match an ideal customer profile and are showing active buying signals.","Sales and Marketing Alignment: Using the Command Center to send priority account lists to sales teams based on digital engagement.","Full-Funnel B2B Advertising: Executing ad plays across the open web and social platforms to move prospects through the buyer journey."],"website_url":"https://rollworks.com/"}