{"best_for":["Marketing Agencies","Ecommerce Stores","B2B Marketers","DTC Organizations"],"citation":{"dataset":"aitoolsforbusiness-agent-tool-export","directory_tool_url":"https://aitoolsforbusiness.ai/retargeter","json_profile_url":"https://aitoolsforbusiness.ai/data/tools/retargeter.json","markdown_profile_url":"https://aitoolsforbusiness.ai/data/markdown/tools-md-037.json","schema_version":"1.4.0","suggested_citation_label":"AI Tools for Business: retargeter (https://aitoolsforbusiness.ai/retargeter)"},"features":["Site and CRM Retargeting: Uses cookies and CRM data to serve ads to previous website visitors and known customer lists.","Programmable Bidder: A system that supports custom bid valuation models based on impression-level features.","Machine Learning Prediction: Automated click prediction models that help determine bid valuations.","Look-Alike Modeling: Identifies and targets new audiences that share characteristics with existing high-value customers.","Omni-Channel Programmatic: Supports ad delivery across native, video, mobile (including AMP), and audio channels.","Real-Time Brand Safety: Filters the content surrounding impressions in real time to help protect brand reputation.","Dynamic Creative Optimization: Designed to create personalized display advertising experiences at scale."],"freshness_status":"fresh","name":"retargeter","pricing_note":"Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.","pricing_url":null,"primary_category":"Marketing","profile_last_verified":"2026-06-07T23:11:01.028Z","secondary_categories":[],"short_description":"ReTargeter is a programmatic display advertising platform that provides retargeting and prospecting tools using machine learning for bid valuation.","slug":"retargeter","sponsorship_status":"none","url":"https://aitoolsforbusiness.ai/retargeter","use_cases":["Visitor Re-engagement: Using cookie-based retargeting to reach website visitors who did not convert during their first visit.","Audience Prospecting: Deploying look-alike modeling to find and target new potential customers similar to current buyers.","Multi-Format Campaigns: Running a programmatic strategy that combines audio, video, and native ads across different devices.","CRM-Driven Advertising: Using existing customer data to trigger specific display ad campaigns."],"website_url":"https://retargeter.com/"}