{"best_for":["Small businesses","Mid-market companies","SHAFT-regulated businesses"],"citation":{"dataset":"aitoolsforbusiness-agent-tool-export","directory_tool_url":"https://aitoolsforbusiness.ai/ottertext","json_profile_url":"https://aitoolsforbusiness.ai/data/tools/ottertext.json","markdown_profile_url":"https://aitoolsforbusiness.ai/data/markdown/tools-md-032.json","schema_version":"1.4.0","suggested_citation_label":"AI Tools for Business: OtterText (https://aitoolsforbusiness.ai/ottertext)"},"features":["Bulk SMS/MMS Campaigns: Supports sending large-scale text and multimedia messages to customer lists.","AI Message Crafting: Uses AI to help generate concise messages under 160 characters for SMS limits.","Peer-to-Peer Texting: Provides a two-way inbox for conversations with customers and staff.","Review Management: Collects Google reviews and uses AI to suggest personalized responses.","Automated Workflows: Supports triggered messaging, such as abandoned cart recovery and birthday promotions.","Audience Segmentation: Allows users to group customers by purchase history, location, or via AI-driven targeting."],"freshness_status":"fresh","name":"OtterText","pricing_note":"Monthly plans start at $259 for the Essential tier and $499 for the Pro tier. Annual billing options are available at $216 and $416 per month.","pricing_url":"https://ottertext.com/pricing","primary_category":"Marketing","profile_last_verified":"2026-06-07T18:42:21.254Z","secondary_categories":[],"short_description":"OtterText is an SMS and email marketing platform providing tools for bulk campaigns, peer-to-peer texting, and AI-assisted message crafting.","slug":"ottertext","sponsorship_status":"none","url":"https://aitoolsforbusiness.ai/ottertext","use_cases":["Compliant Marketing for Regulated Industries: Supports SHAFT-compliant messaging for businesses selling alcohol, tobacco, or firearms.","E-commerce Recovery: Using automated SMS to remind customers of abandoned carts in Shopify, BigCommerce, or WooCommerce stores.","Customer Feedback Collection: Automating review requests to manage online reputation and visibility.","Appointment and Event Reminders: Sending automated notifications for bookings in wellness, hospitality, or professional services."],"website_url":"https://ottertext.com/"}