{"best_for":["Retail companies","Ecommerce stores","Online marketplaces","Fintechs","Travel brands","Delivery apps"],"citation":{"dataset":"aitoolsforbusiness-agent-tool-export","directory_tool_url":"https://aitoolsforbusiness.ai/kevel","json_profile_url":"https://aitoolsforbusiness.ai/data/tools/kevel.json","markdown_profile_url":"https://aitoolsforbusiness.ai/data/markdown/tools-md-027.json","schema_version":"1.4.0","suggested_citation_label":"AI Tools for Business: kevel (https://aitoolsforbusiness.ai/kevel)"},"features":["Kevel Ad Server: An ad serving API for ad decisioning, campaign management, and catalog ingestion.","Kevel Audience: A tool for first-party data audience segmentation and ad personalization.","Kevel Console: An omnichannel campaign management user interface with automation and self-service capabilities.","Yield Forecast: Uses machine learning simulations to predict future ad delivery and performance.","Custom Relevancy Models: Supports the use of a business's own machine learning models to help determine the most relevant ads.","AI Segment Builder: Helps create targetable audience segments based on desired outcomes."],"freshness_status":"fresh","name":"kevel","pricing_note":"Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.","pricing_url":null,"primary_category":"Marketing","profile_last_verified":"2026-06-05T19:45:41.164Z","secondary_categories":[],"short_description":"Kevel provides a retail media cloud with an ad serving API and audience segmentation tools for retailers and marketplaces.","slug":"kevel","sponsorship_status":"none","url":"https://aitoolsforbusiness.ai/kevel","use_cases":["Launching a Retail Media Network: Supporting the setup of an ad network with custom placements across a retail website and loyalty app.","Sponsored Listings: Integrating promoted product listings into search results and digital shelves within a marketplace.","First-Party Data Activation: Using loyalty program data and purchase history to create personalized ad segments.","Omnichannel Ad Deployment: Extending ad placements beyond the website to include mobile apps and in-store digital screens."],"website_url":"https://kevel.com/"}