{"best_for":["Marketing Agencies","Mid-Market Companies","Conversion-driven marketers","Growth and experimentation teams"],"citation":{"dataset":"aitoolsforbusiness-agent-tool-export","directory_tool_url":"https://aitoolsforbusiness.ai/fragmatic","json_profile_url":"https://aitoolsforbusiness.ai/data/tools/fragmatic.json","markdown_profile_url":"https://aitoolsforbusiness.ai/data/markdown/tools-md-022.json","schema_version":"1.4.0","suggested_citation_label":"AI Tools for Business: Fragmatic (https://aitoolsforbusiness.ai/fragmatic)"},"features":["AI-Guided Segment Builder: Uses over 100 parameters and AI Agents to analyze audiences and suggest potential personalization actions.","Experience Builder: A tool for creating and reusing responsive on-site components such as modals and banners.","Real-Time Cohort Targeting: Syncs consented visitor segments to Meta, Google, and LinkedIn for cross-channel campaigns.","Topic Affinity Clusters: Groups visitors based on themes and interests driving their engagement.","Session Quality Scoring: Provides an intent score to rank sessions by their likelihood to convert.","Opportunity Radar: Connects to GA4 to surface personalization ideas to amplify, engage, and retain visitors."],"freshness_status":"fresh","name":"Fragmatic","pricing_note":"Pricing is based on Monthly Unique Visitors. The Pro plan starts at $850/month for up to 250k visitors and includes 80 AI credits. A 30-day free extended trial is available.","pricing_url":"https://fragmatic.io/pricing","primary_category":"Marketing","profile_last_verified":"2026-06-04T22:03:20.988Z","secondary_categories":[],"short_description":"Fragmatic is a web personalization platform that uses AI-guided segments and an on-site experience builder to target visitor cohorts.","slug":"fragmatic","sponsorship_status":"none","url":"https://aitoolsforbusiness.ai/fragmatic","use_cases":["On-site Experience Personalization: Using AI-guided segments to show specific content or offers to visitors based on behavior and intent.","Cross-Channel Campaign Alignment: Syncing on-site visitor cohorts to paid media platforms to align ad copy with the website experience.","Visitor Re-engagement: Using cohort targeting and reactivation loops to turn anonymous visitors into returning customers.","Self-Hosted Data Control: Deploying the platform within a private cloud for industries like healthcare or finance that require data residency."],"website_url":"https://fragmatic.io/"}